4 LOT VINTAGE McDonalds 9" Melamine Plastic Collector Plates

Description

OLE MCDONALD HAD A FARM, E-I-E-I-O....
BUT SOLD HIS FARM AND MOVED OUT WEST, E-I-EI-O...
HE SETTLED DOWN IN HOLLYWOOD, E-I-E-I-O...
AND OPENED UP A GREASY SPOON, E-I-E-I-O....
WITH A HOT DOG HERE, AND A HOT DOG THERE,
HERE A DOG,
THERE A DOG,
EVERYWHERE A HOT DOG.
OLE MCDONALD HAD A FARM, E-I-E-I-O
OLE MCDONALD'S GREASY SPOON, E-I-E-I-O...
WAS NEAR AN AIRPORT IN L.A., E-I-E-I-O,
WITH HIS TWO SONS IN 1940, E-I-E-I-O...,
THEY MOVED HIS "JOINT" TO BER-NAR-DINO, E-I-E-I-O
WITH BURGERS HERE, AND POTATO CHIPS THERE,HERE A CHIP,
THERE A CHIP,
EVERYWHERE A CHIP, CHIP,
OLE MCDONALD'S GREASY SPOON....MADE
FAST-FOOD A BIG, BIG, BOOM
...
.
....
PATRICK MCDONALD
MOVED HIS FAMILY FROM
NEW HAMPSHIRE,
AND IN
1937
, OPENED A
"FOOD STAND"
SELLING HOT DOGS NEAR THE
MONROVIA AIRPORT
IN
LOS ANGELES COUNTY
...LATER, THEY DECIDED TO MOVE TO
SAN BERNARDINO
AND WITH MENU CHANGES, BECAME
"MCDONALDS BARBEQUE"
...IT WOULD BECOME A SUCCESSFUL, TYPICAL
DRIVE-IN "CARHOP"
OF THE DAY, BUT THEY REALIZED SALES WERE FOCUSED MOSTLY ON
HAMBURGERS
, SO THEY SHUT DOWN OPERATIONS TO RE-INVENT THEIR SERVICE...WITH SONS,
RICHARD
AND
MAURICE
NOW RUNNING OPERATIONS, THEY DECIDED TO FOCUS ON JUST A LIMITED NUMBER OF ITEMS (
HAMBURGERS/CHEESBURGERS/FRENCH FRIES/SOFT DRINKS/MILK SHAKES
) AND BECAME A WALK UP SERVICE...NOW WITH ASSEMBLY LINE SERVICE AND A LIMITED MENU PROVIDING MAXIMUM EFFICIENCY., THEY REOPENED 2 MONTHS LATER,
DECEMBER 12, 1948
AS
"MCDONALD'S"
...
..BY
1952
, BUSINESS WAS GOOD, AS THEY COULDN'T GET OUT OF EACH OTHERS WAY IN THE SMALL BUILDING AND WOULD WORK WITH AN ARCHITECT TO DESIGN A COLORFUL NEW BUILDING...THE DESIGN FEATURED RED, WHITE AND YELLOW WITH SPARKLING STAINLESS STEEL, WHITE CERAMIC TILES AND RADIATING
"GOLDEN ARCHES"
WHICH WOULD BECOME THEIR SIGNATURE...THE GUY'S WANTED TO BECOME KNOWN AS A FAST FOOD ESTABLISHMENT AND CHANGED MUCH OF THEIR OPERATIONS TO PROMOTE TAKE-OUT... WITH MASCOT
"SPEEDEE
" (THE CARTOON HAMBURGER COOK IN CHEFS HAT), THEY EMPHASIZED THE
QUICK SERVICE
...
...WITH THEIR NEW STORE PLAN AND BUILDING DESIGN, THE BROTHERS WOULD BEGIN SELLING FRANCHISES, WITH THE FIRST OPENING IN
PHOENIX, ARIZONA
IN
MAY, 1953
, AND A SECOND IN
DOWNEY, CALIFORNIA
IN
AUGUST
THE SAME YEAR...THE DOWNEY RESTAURANT IS NOW THE
OLDEST SURVIVING MCDONALDS
...THERE WOULD BE A MAJOR OCCURANCE THE FOLLOWING YEAR WHEN THEIR
MILKSHAKE MACHINE SALESMAN, RAY KROC
, SAW A VISION FOR MCDONALD'S THROUGHOUT THE COUNTRY...IT WAS A VISION NOT SHARED BY THE BROTHERS, BELIEVING THEIR SCOPE WAS ONLY REGIONAL... SUBSEQUENTLY, KROC SECURED THE RIGHTS TO FRANCHISE THEIR RESTAURANTS NATIONALLY, TAKING ALL RESPONSIBILITIES FOR THE PROCESS...(REPORTEDLY), KROC WOULD PAY
TO THE BROTHERS
, 1/2 OF ONE PERCENT OF GROSS SALES
FOR ALL STORES HE FRANCHISED...
...IT WAS IN
DES PLAINS
NEAR HIS HOME, IN A SUBURB OF
CHICAGO, ILLINOIS
, WHERE IT ALL STARTED FOR KROC...HIS FIRST STORE, IRONICALLY OPENED ON TAX DAY,
APRIL 15, 1955
, MAYBE AN OMEN OF THE
"CASH COW"
THE CHAIN WOULD BECOME...KROC'S CONNECTION WITH FINANCIERS AND REAL ESTATE CONSULTANTS HELPED HIM DEVISE  A MODEL THAT OFFERED NOT ONLY
FRANCHISES
, BUT
LANDS
AND
BUILDINGS
OWNED BY MCDONALDS,WHICH OFFERED A LOW INITIAL DEPOSIT TO ENTICE POTENTIAL OWNERS...THUS, THE COMPANY
MADE MONEY OFF OF ALL THREE
, AND WAS THE KEY TO MAXIMIZING PROFITS, WHICH CONTINUES TODAY...JUST
0
(ABOUT ,000 IN 2020 MONEY), COULD GET AN ENTERPRISING BURGER FLIPPER SOME GOLDEN ARCHES, AND BY
1959
, THERE WERE
(102)
OF KROC'S ACROSS THE NATION...
(A FRANCHISE FEE IN 2020 QUOTES NORTH OF ,000 AND PROJECTED START UP IS OVER A MILLION
)...
..AT THE BEGINNING OF THE 60s DECADE, KROC AND THE MCDONALD BROTHERS WERE CONSTANTLY BUMPING HEADS ON THE COMPANY'S DIRECTION, THUS KROC ASKED THE GUYS FOR A
"NUMBER"
...
.7 MILLION
IS THE REPORTED
BUYOU
T
WHICH MADE THE BROTHERS SELL OUT AND WALK AWAY,...THE FUNDING WAS RAISED BY HIS
FINANCIER
AND
CEO, HARRY SONNENBORN,
SETTING KROC FREE TO FLY IN
1961
...NOW LET LOOSE FROM RESTRICTIONS, HE WOULD FOSTER MANY REVOLUTIONARY STRIDES AS A RESTAURANTEUR AND BUSINESSMAN ...
...REALIZING THE NEED TO EDUCATE AND INDOCTRINATE CORPORATE EMPLOYEES AND FRANCHISEES ON THE "MCDONALD'S CULTURE", ONE OF HIS FIRST ACTS WAS THE OPENING OF THE
HAMBURGER UNIVERISITY
IN '61...ALL
MILK SHAKE (101)
AND
FRENCH FRY SELLING (102)
CLASSES WERE REQUIRED AND
SOFT DRINK PEDDLING
ELECTIVES COULD BE HAD ON THAT CAMPUS....A
"BACHELOR OF HAMBURGEROLOGY DEGREE"
, WITH CAP AND GOWN COMMENCEMENT SERVICES WOULD FOLLOW UPON GRADUATION DAY
...
MANY A MILLIONAIRE NOW HAVE PASSED THROUGH THE HALLS OF
"MICKEY D's COLLEGE",
IN
OAK BROOK, ILLINOIS,
WITH OTHERS LATER OPENING AROUND THE WORLD...
...WITH
HIS EXPERIENCE IN SALES, KROC BELIEVED IN THE VALUE OF A LARGE MARKETING AND ADVERTISING BUDGET TO WHICH MCDONALD'S WOULD RAISE THE BAR AS AN INNOVATOR, INDUSTRY LEADER , SUBSEQUENTLY MAKING ADVERTISING HISTORY...
...
" THE FISH THAT CATCHES PEOPLE"
.WAS THE TAG LINE IN
1962,
THAT CAME WITH THE PREMIER OF THE
FILLET-O-FISH SANDWICH
.ADDED TO THE MENU, (ORIGINALLY SOLD IN NEIGHBORHOODS WHERE MEAT WAS PROHIBITED ON FRIDAY) ...THAT SAME YEAR, THE TRADEMARK
GOLDEN ARCHES LOGO
ARRIVED
...
(THAT CLOWN)
,
RONALD
MCDONALD
MADE HIS DEBUT IN
1963
WHEN THE CASH REGISTER RANG UP THE
MILLIONTH BURGER
, ...,
.50
, WOULD GET A SHARE OF
COMMON STOCK
WHEN KROC TOOK THE COMPANY PUBLIC IN
'65
, THEN LATER BECAME CEO IN
'67
..IN
1968
, THEY WERE BECOMING AN INSTITUTION AND HAD EVERY HUNGRY SCHOOL KID RECITING THE JINGLE,
"TWO ALL BEEF PATTIES, SPECIAL SAUCE, LETTUCE, CHEESE, PICKLES, ONIONS ON A SESAME SEED BUN",
ALL THE WAY TO THEIR NEIGHBORHOOD
"MICKEYs"
.HANGOUT..MOUTH WATERING, THEY'D GOBBLE UP ITS BRAND NEW OFFERING, THE
BIG MAC
WHICH WOULD BECOME THEIR SIGNATURE SANDWICH
...
...REACHING
FIVE BILLION
"GROUND ROUND"
SALES IN
'69,
STORE DESIGNS BEGAN TO CHANGE, BECOMING A BIT MORE STYLISH (MANSARD ROOF) ...
AT THE TURN OF THE DECADE, KROC AND RONALD DECIDED,
"YOU DESERVE A BREAK TODAY"
IN
'71,
AS EVERY STATE IN THE UNION WOULD CLAIM A STORE ..CHARACTERS FROM THE MAGICAL WORLD OF
MCDONALDLAND
BEGAN TO APPEAR OUT OF THE IMAGINATION AS
OFFICER BIG MAC, CAPTAIN COOK, MAYOR MCCHEESE, HAMBURGLAR
AND
GRIMMACE
. WERE AMONG THE EARLIER MEMBERS ..WITH SKY ROCKETING SALES FROM LUNCH AND DINNER, WHY NOT PROVIDE AN
EGG MCMUFFIN
FOR BREAKFAST ON THE GO, TO ADD TO THE CASH FLOW , BEGINNING IN
1972...
NOT LONG AFTER, BREAKFAST MEALS WERE A FIXTURE...THE FIRST
RONALD MCDONALD HOUSE
OPENED IN
'74
LOCATED IN
THE "
CITY OF BROTHERLY LOVE"
... IT WAS A
"HOME AWAY FROM HOME FOR FAMILIES OF CHILDREN IN NEARBY HOSPITALS"..
.IT WAS
(INITIATED BY A MOVEMENT OF
PHILADELPHIA
EAGLES
FOOTBALL PLAYERS...
,
...IN '75, ALONG CAME A CONTRIBUTION TO AMERICA'S
"BIG BURGER BUNS"
,AND
"GOBBLEDY GUTS",
WITH THE
FIRST DRIVE THRU...
THAT INNOVATION, NOW ALLOWED PATRONS THE EASE OF SITTING THROUGH THE WHOLE BURGER DINING EXPERIENCE AND THE ONLY EXERCISE WAS A FLICK OF THE WRIST FROM PLATE TO MOUTH
...
'76
SAW
NEW ZEALAND
OPEN THE FIRST OF MANY FRANCHISES TO LAUNCH ABROAD...IN
'78
, MANY IN MCDONALDLAND INCLUDING OFFICER BIG MAC WARNED PATRONS TO
"KEEP YOUR EYES ON YOUR FRIES",
ESPECIALLY IN
'79,
WITH BAGS THAT CAME IN
THE HAPPY MEAL
ALONG WITH A
TOY!...WOW!...
THE HAPPY MEAL WOULD HELP
MICKEY-Ds
THROUGH THE "
BURGER WARS"
OF THE
80s,
WITH CHALLENGERS RISING UP WITH COMPETITIVE ADVERTISING AND OFFERINGS...
...ONE MAJOR PATTIE PUSHIN' CHAIN ASKED RONALD,
WHERE'S THE BEEF?
...WHILE, ANOTHER BURGER BROILER PUT THEIR MONARCH IN CHARGE, MAKING CUSTOMERS FEEL LIKE ROYALTY TO
"HAVE IT YOUR WAY"
...THEY ALL
ATTEMPTED TO TAKE RONALD'S CROWN AS KING OF FAST FOOD, TO NO AVAIL, BUT MAINTAINED A REASONABLE SHARE OF BURGER FARE...
...TRYING TO HELP DINERS WITH THOSE FOREMENTIONED BIG BURGER BUNS AND ROTUND BELLIES,
SALADS
WERE ADDED IN
'85
, AN ALTERNATIVE FOR A HEALTHIER CONSUMING AMERICA...MCDONALDS CONTINUED TO EXPAND WITH MORE SHOPS AND MENU ITEMS, BUT THE FOOD GIANT HAD ITS FLAWS AND FAILURES LIKE EVERYBODY ELSE...
CHICKEN MCNUGGETS
REPLACED THE NOT WELL CONSUMED
MCCHICKEN
...BURGER FOLKS WEREN'T BUYING
PIZZA, FRIED CHICKEN
AND
FAJITAS
AT
MCDs
WHEN OFFERED, AND AN EFFORT TO SATISFY ADULT TASTES WITH THE
ARCH DELUXE
AND
MCLEAN DELUXE
MET WITH DISAPPOINTMENT, ALONG WITH A FEW FAILED AD CAMPAIGNS...BUT THOSE WERE THE EXCEPTION, NOT THE NORM....
...THE 90s WOULD BRING (2,000) RESTAURANTS ANNUALLY TO THE LANDSCAPE, MOST GLOBALLY AS STATESIDE WAS BECOMING A BIT SATURATED....BY 1990,
MAINLAND CHINA
HAD TOSSED ITS CHOP STICKS, RICE AND NOODLES FOR A BAG OF MUNCHY, GREASY FRENCH FRIES, WITH A FRANCHISE IN
DONGMEN....
THERE WAS A FRANCHISE IN ABOUT
(115) COUNTRIES
BY THE TURN OF THE CENTURY..
..THE CHAIN WAS SENSITIVE TO CULTURAL GASTRONOMIC DELIGHTS, OFFERING
KOSHER
GRUB,
HALAL
FLAVORS AND OTHER INTERNATIONAL PALATES WERE FEATURED WHERE APPROPRIATE...FOR EXAMPLE, ONE FINDING THEMSELVES FAMISHED IN
EAST ASIA
COULD PURVEY A
MAHARAJA MAC
, AKA
"MAC LAMB"
AT A LOCAL GOLDEN ARCHES
IN
NEW DELHI...
...MORE PROMOTIONS CAME WITH
TEANIE BEANIES,
A RAGING SUCCESS,
AND
DISNEY PIXAR
RELEASES BOLSTERED TRAFFIC THROUGH THE DOORS....FOR MORE REVENUE, THE COMPANY BEGAN TO INVEST IN OTHER FOOD CHAINS, MOST NOTABLY
CHIPOTLE
AND ACQUIRED
BOSTON MARKET
...THE EARLY PART OF THE
21ST CENTURY
WOULD PRESENT NEW CHALLENGES TO THE COMPANY...WITH PROTESTS, SOME BRANDED THE FAST FOOD DIET OF
MCD
AND OTHER CHAINS WITH AN
"UNHEALTHY"
STIGMA ...MULTIPLE STORES WERE CLOSED AND PROFITS FELL, WITH LOSSES NOT SEEN IN (4) DECADES...DISTURBED BUT ATTENTIVE, THEY REVAMPED THEIR IMAGE WITH NEW PRODUCTS
(HEALTHIER FOOD)
AND A NEW CAMPAIGN
"I'M LOVIN' IT"
, FEATURING A NEW LOOK
"FOREVER YOUNG"
RESTAURANT DESIGN (MORE FAVORABLE TO DINERS), AND FOCUS ON IMPROVED SERVICE, MAKING A REBOUND..
...AS THE COMPANY CONCENTRATED ON MANAGING EXISTING STORES BETTER, (CURTAILING EXPANSION), PROFITS ROSE...BY 2011 PROFITS HAD REACHED AN ALL TIME HIGH
BILLION
WITH
(3,700) RESTAURANTS
AT HOME AND ABROAD...ALWAYS LOOKING TO FILL A VOID AND CAPITALIZE, BREAKFAST BECAME AN
ALL DAY
AFFAIR IN 2015 WHICH PAID OFF AT THE REGISTER...HAVING GROWN AS A MAJOR EMPLOYER, MANY A TEEN CUT THEIR EMPLOYMENT TEETH WITH THE CHAIN, SO TOO HAVE MANY A RETIREE ENDED THEIR WORK CAREER THERE, AS MCDONALD'S IS THE
SECOND LARGEST EMPLOYER
IN THE NATION...
...THE BURGER GIANT BOASTED A
6% STOCK INCREASE
IN '20, WADING THROUGH THE
PANDEMIC
SUCCESSFULLY WITH
APP ORDERS, DRIVE-THRU
AND
ON-LINE
BEING THE NORM OF CONSUMPTION IN A MASK & SOCIAL DISTANCE CLIMATE...THE PROFITS HAVE COME MOSTLY CHANNELING BUSINESS FROM THOSE DINE-IN ESTABLISHMENTS ...
A BUSINESS LEADER AND MARKETING ICON,THE
GOLDEN ARCHES
HAS BECOME A UNIVERSAL SYMBOL AND "
MCDONALDS"
A UNIVERSAL INSTITUTION... THAT NAME IS
"THE SINGLE MOST ADVERTISTED BRAND NAME IN THE WORLD"..
. THE MERCHANDISING CREATED FOR ADVERTISING CAMPAIGNS IN THE PAST 65 YEARS, HAVE BECOME COUNTLESS, ABUNDANT AND AN ENDLESS COMMODITY...SOME PAST PROMOTED ITEMS ARE TREASURED POSSESIONS, RELATIVELY PRICELESS AND HIGHLY VALUED ARTIFACTS, THE JOY AND FAVOR AMONG COLLECTORS...
...MOVING FORWARD, AND HAVING LONG PAST FAILED WITH THAT
MCCHICKEN SANDWICH
IN THE
20TH CENTURY
, IT NOW APPEARS THE COUNTRY HAS FOUND FAVOR FOR FEASTING THAT
BARNYARD FOWL
... THE LONG LINES AT
CHIK-FIL-A
, CONTINUED HAPPINESS WITH
"THE COLONEL'S, FINGER LICKIN GOOD"
BRAND, AND THAT SAILOR MAN AT
POPEYES
PUSHING HIS
CAJUN DELACIES
WITH DELIGHT, NOW SHOWS A GREAT CONSUMER DESIRE FOR
"YARDBIRD"
...AS SUCH, THE MONSTER CHAIN LOOKS TO ENGAGE IN A BRUTAL
COCKFIGHT
, THE LIKES WE HAVE NEVER SEEN, TAKING ON A NON-BURGER BATTLE, REPORTEDLY WITH PLANS TO INTRODUCE ANOTHER CHICKEN SANDWICH LINE AS THE NEXT VENTURE....
...BUT BE YE EVER WARNED....
TAKE YOUR EYES OFF MY FRIES!
4 LOT MCDONALDS 9 INCH COLLECTOR PLATES. 1977- 2000 VINTAGE...ALL  MADE OF MELAMINE/PLASTIC .  IT IS DISHWASHER SAFE, NOT FOR MICROWAVES. MAKES A GOOD COLLECTIBLE OR USE IT FOR MEALS. IT IS IN VERY GOOD TO EXCELLENT CONDITION (SEE PHOTOS), COMES LOOSE WITHOUT PACKAGING
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ALL ORDERS ARE SHIPPED WITHIN 24 HOURS OR SOONER, UNLESS THERE ARE ISSUES THAT WOULD REQUIRE THE ORDER TO BE WITHHELD…YOU WILL RECEIVE A SHIPPING CONFIRMATION EMAIL, AND TRACKING INFORMATION IS ALWAYS SENT WITH THE ORDER TO ALLOW THE BUYER TO TRACK THE ORDER AND POTENTIAL DELIVERY. …YOUR ORDER IS ALWAYS TRACKED AND YOU RECEIVE A CONFIRMATION EMAIL TO VERIFY DELIVERY AND SATISFACTION
-COMBINED SHIPPING IS MADE ON MULTIPLE ITEMS…USE THE “ADD TO CART FEATURE” IN THE LISTING FOR MULTIPLE ITEMS…IF ALL ITEMS ARE NOT FREE SHIPPING, AN INVOICE MAY BE NECESSARY TO PROVIDE THE COMBINED SHIPPING POSTAGE.
MANY ITEMS ARE NEW, BUT ALL ITEMS ARE LISTED WITH CONDITION, DESCRIPTION, AND ENOUGH PHOTOS TO DESCRIBE THE ITEM …ALWAYS EMAIL WITH QUESTIONS ABOUT AN ITEM….LOVE TO HEAR FROM YOU!
DESCRIPTIONS:
New- Item is new and unused
NOS- New Old Stock…Item has never been used, but was manufactured and sold in an early time period. It is usually old store stock, or manufacturer’s excess, that still has tags and/or packaging (box, plastic etc)…tags and packaging may have shelf wear or damage, but item is unused…
NOC- New on Plastic & Card
NWT- New with Tags
NIB- New in Box
MINT-Item is new or looks new without blemishes
EUC Excellent Used Condition….Item looks relatively new with minor blemishes (CHECK ALL PHOTOS)…EMAIL WITH QUESTIONS IF NECESSARY, LOVE TO HEAR FROM YOU!
VGUC Very Good Used Condition….Item looks visibly good and/or works good or very good, but may have minor scratches, blemishes or wear (CHECK ALL PHOTOS)….EMAIL WITH QUESTIONS IF NECESSARY, LOVE TO HEAR FROM YOU!
GUC Good Used Condition….This item itself has some obvious condition issues (missing parts, pieces, torn spots etc), but is probably a VINTAGE (OLDER VERSION), POPULAR, OR
HARD TO FIND, and normally listed for those reasons only. Typically listing damaged items is not a policy as there is a desire to provide only good “GOLDEN GIFTS”.
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